Solomon Schechter School of Westchester is the premier Conservative Jewish day school in Westchester, NY, set apart by a comprehensive, intellectually rigorous dual curriculum for Kindergarten through 12th grade.

CHALLENGE:
After two decades of exponential growth, Schechter Westchester was ready to develop a financial program to ensure economic stability for decades to come – the establishment of an Endowment Campaign.

SOLUTION:
We conducted research that revealed important motivators for giving and crafted the story for donors expressed in presentations and brochures.

RESULTS:
This campaign is underway and has been deemed an initial success.

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SW Cover Brochure

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“Marketing Matters research and strategic thinking helped us frame the need for endowment giving in a meaningful way. Our campaign is energized and donors are very impressed with our coherent and compelling story. Marketing Matters continues to be instrumental in our marketing and communications initiatives, including the celebration of our 50th anniversary.”

Barbara Shapiro
Director of Institutional Advancement

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