|Victorinox Swiss Army Brands was successfully marketing its iconic knife and watches for over a century. Functionality, quality, and design are key components of the brand.
After Board approval, serving as the internal marketing department, we hired and directed the advertising agency, public relations team, display designers, and graphic designers.
“Marketing Matters Ltd. is topnotch. You undertook a massive amount of research, re-framed the knowledge, and built a thoughtful, creative Business Plan. You have far exceeded our expectations and we thank you.”